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Salesforce

Salesforce Marketing Cloud Technical Lead

SMCTL
Remote, USA
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2024-09-11 15:36:11 2024-10-06 Cloud4Solutions
Sep 11, 2024

We are seeking a skilled Senior Salesforce Marketing Cloud Lead Developer / Technical Lead. In this role, you will leverage your expertise in Salesforce Marketing Cloud to design, develop, test, and deploy advanced solutions that meet the highest standards.

Key Responsibilities

  • Client Relationship Management: Build and sustain strong relationships with key stakeholders, ensuring clear communication and understanding of client needs.
  • Collaborative Solution Development: Work closely with cross-functional teams to transform business requirements and product specifications into innovative solutions.
  • High-Level Client Interaction: Engage with senior leaders in client organizations, providing support and working with engineering teams to enhance system performance and user experience.
  • Salesforce Marketing Cloud Expertise: Utilize your comprehensive knowledge of Salesforce Marketing Cloud to deliver effective solutions.
  • Process Improvement: Identify and recommend strategies for internal process improvements to enhance efficiency and effectiveness.
  • Market Trend Analysis: Stay ahead of industry trends to develop and deliver cutting-edge solutions.

Required Skills and Experience

  • Salesforce Marketing Cloud Expertise: Minimum of 3 years in a senior role with Salesforce Marketing Cloud Engagement (formerly ExactTarget).
  • Technical Proficiency: At least 5 years of experience with HTML, CSS, responsive email design, CRM, and email coding.
  • Salesforce Tools: 3+ years of experience working with Email Studio, Journey Builder, Automation Studio, Data Extensions, SQL, AMPscript, and SSJS.
  • Educational Background: Bachelor’s degree in Computer Science, Data Science, Digital Marketing, or a related field.

Preferred Qualifications

  • Certifications: Salesforce Marketing Cloud Developer certification is highly desirable.
  • Cloud Ecosystems: Experience with cloud platforms like Azure, AWS, or GCP is an advantage
  • Data Model Configuration: Extensive experience configuring the SFMC Data Model in Contact Builder or Salesforce Data Cloud
  • Web Development: Experience creating Cloud Pages for landing pages, forms, surveys, and dynamic content capture.
  • Testing and Optimization: Familiarity with A/B testing for email and mobile, and platforms like Litmus or Email on Acid.
  • Mobile Marketing Implementation: Experience with MobileConnect, Mobile Push, and Salesforce Marketing Cloud Personalization.
  • Data and Intelligence Tools: Experience with Salesforce Marketing Cloud Intelligence (formerly Datorama) and familiarity with Salesforce Data Cloud for Marketing is a plus.
SMCTL
Remote, USA